La Veronique

La Veronique at 1208 31st Street NW is a European-style beauty salon in Georgetown’s canal neighborhood, on the 31st Street block between M Street and the C and O Canal. The European salon identity, which the name La Veronique announces, signals the approach to beauty service that the French and Italian salon traditions provide: the beauty appointment as a comprehensive personal care experience that addresses the hair, the skin, and the body with the attentiveness and the technical quality that the European salon culture has developed and maintained.

The European beauty salon tradition, which the Georgetown international and diplomatic community recognizes from the salons of Paris, Rome, and the other European capitals where the Georgetown diplomat and executive have lived during previous postings, provides the specific quality of personal care service that the Georgetown international resident who has been trained by the European salon experience expects. The Georgetown salon that provides the European standard of service attracts the international community that the Georgetown diplomatic neighborhood concentrates.

The 31st Street canal neighborhood location at 1208 provides La Veronique with the neighborhood character of the Georgetown residential area below the commercial corridors: the canal neighborhood salon serves the Georgetown residential community from the specific neighborhood setting that the canal blocks provide, which gives the salon the intimate neighborhood character appropriate to the personal beauty service.

Hours run Tuesday through Saturday. La Veronique at 1208 31st Street NW serves the Georgetown residential community in the canal neighborhood with the European salon tradition that the neighborhood’s international population recognizes and values. The 31st Street canal neighborhood location, which is in the residential commercial block below the main M Street commercial district, provides the salon with the neighborhood character appropriate to the residential community it serves: the Georgetown international resident who walks to the canal neighborhood salon from the adjacent residential buildings has the neighborhood convenience alongside the European service standard.

The European salon approach to the hair appointment, which typically includes the longer consultation and the more careful attention to the individual client’s specific hair and aesthetic preferences, produces the result that the Georgetown international client who compares the American salon experience to the Paris or the Rome salon experience finds comparable. The 31st Street address at 1208 places La Veronique in the canal area commercial district. Hours run Tuesday through Saturday. La Veronique at 1208 31st Street NW provides the Georgetown diplomatic community with the European salon experience that the diplomatic resident’s previous postings in European capitals have established as the reference standard for the quality personal care appointment. The Georgetown diplomat who has maintained the hair appointment at the Parisian salon during the Paris posting, at the Roman salon during the Rome posting, and who is now resident in Georgetown brings the European standard expectation to the Georgetown appointment. Hours run Tuesday through Saturday.